Good ideas, and how to turn good ideas into great products
A few weeks ago I started a new blog focused on green energy topics. It’s called “Keeping The Lights On.” In particular I’m interested in showing how the transition to green energy is not just going to help us prevent the end of civilization (gloom and doom much?) but also be profitable into the bargain. [...]
Peter Abilla had a great quote in his post On Customer Obsession:
People remember experiences. They don’t remember attributes or benefits or features.
The quote is from A.G. Lafley, CEO of Procter and Gamble, in the January 28, 2005 Business Week.
It’s something I struggle with often as a product manager. Like most product managers, I’m technical, so [...]
